If you're
starting to feel more like an employee recruiter than a
dealer, it might be time to revamp your hiring practices.
While wages, environments and working conditions all become
factors in an applicant's decision to accept or decline a
job, another integral part of the interview process is to
determine if there is mutual compatibility among the
candidate, the position and the proposed supervisor. Too
often, there isn't.
To begin your search for the right salesperson or service
technician you'll need to define your objectives and
expectations for each role - in other words, know your own
criteria! For example, determine at the outset whether you
need a salesperson who's more persuasive or consultative,
quick paced or patient. Ask yourself if you want a service
technician who's self reliant or more cautious and inclined
to ask questions before proceeding. Being absolutely certain
about the kind of person you're looking for will help you
more easily screen out candidates who don't even come close
to matching your needs.
The second step is to hire the right person. This may seem
like a statement of the obvious, but in order to do this,
you'll need to pose the right questions and ask for specific
examples of cited traits. Make sure you're not being told
half-truths or creatively embellished stories. If you really
need a proactive individual and the job seeker tells you he
or she is just that, verify that this is indeed the case and
has been demonstrated previously. Don't ask open-ended
questions -- ask for the particulars! It's one thing for
interviewees to say they're confident and self-sufficient,
but it's quite another to have proven to be so.
Remember, job applicants know they're under the spotlight
and can often put on an extraordinarily good show! Be
careful!
Misfits create turmoil, cause dissent, destroy harmony, and
quickly level any spirit of cohesiveness that might be
trying to take shape at your dealership. Speak with former
employers or references to help gain some insight into the
behavior of the person you are considering for the job.
Role-play typical scenarios to see how your job candidate
reacts. Do everything you can to get to know who it is you
may be hiring!
Once you've found a suitable employee, you may need to
retool your management style -- at least slightly -- in
order to play into individual strengths and weaknesses. This
is how you can increase your chances of retaining good
workers. For example, let's say you've just hired Gary, a
new salesperson who seems to have excellent potential. He's
somewhat inexperienced, though, so you're tempted to step
in, take control and show him how the job needs to be done.
Should you do it?
Maybe...or maybe not!
The answer to that question depends largely on just how
independently minded Gary really is. If he's the type who
wants input from others, attentive management, guidance when
he's unsure, he'll undoubtedly appreciate your care, concern
and efforts. In fact, he may become quite frustrated or
think you're intentionally ignoring him, if you leave him to
fend for himself.
However, if he's free-thinking and self-assured, Gary will
want you to stay out of his way so he can devise and
implement his own sales approach. The self-directing Gary
will resent it if you try to take over or monitor him
closely, even if you're doing so with the best of
intentions. Frequent questions about his actions or the
least bit of skepticism from you are sure to drive this Gary
away.
You probably know all too well that good, service
technicians are hard to find. Once they're on board, you'll
need to keep them. This means that you, as a manager, can't
afford to be extremely picky when hiring. You may need to
become much more flexible, go out of your way to understand
what makes your subordinates happy and productive - and what
doesn't! Behavioral assessments, background checks, and
educational or work experience can all help provide
important insight on how to successfully manage people even
before you hire them!
Different personalities have different trigger buttons that
launch desirable or undesirable behavior. A service
technician who's normally very methodical and careful will
cringe if forced to rush when doing a job and can end up
making uncharacteristic mistakes. Give him/her ample notice
of deadlines! Don't spring last minute surprises, as
routine-oriented people need predictability in their day. If
you know in advance there will be a lag in the workload,
have a back up plan ready to launch. Assign some other tasks
to your antsy employee, but make sure those tasks, or at
least stages of them, can be completed quickly.
Hiring should never be left to guesswork. It takes time,
patience, determination and insightful management to bring
aboard, and then retain, excellent workers. Salespeople and
technicians have very different traits but probably expect
similar feelings of satisfaction and worth from an employer.
Bringing out their best, keeping them happy and enhancing
their effectiveness as a team is a real challenge, but it's
part of your job, and it can be done!
Each time you begin the process of employee selection,
you'll need to ask yourself and the applicant important
questions. Remember too, that a person who seems good for
the job and comes with great credentials, may have
objectives and needs that are quite different from your own.
Do you know how to deal with subordinates who need extra
direction and attention? Can you put up with a person who
insists on making his own decisions and resents being told
what to do?
There are distinct personality groups that most people
belong to. Each of these groups has strengths that can be
utilized and weaknesses that can be offset, if you know what
they are and how to respond to them. You don't need to be
lucky to find, hire and retain good salespeople and service
technicians, but you do need to be informed!
Carol Ardell is a Senior Consultant for The Omnia Group, a
firm specializing in employee hiring, management and
retention practices. She can be reached by calling
800-525-7117 X 1281 or emailing:
cardell@omniagroup.com