In-Store training:
Day One:
I.
Meeting with Managers and
Dealer(s) to outline and
review the consulting visit.
Analyze current selling
system's strengths and
weaknesses. Introduce
Ziegler SuperSystem's
philosophy and techniques
unique to the system.
II.
Kickoff Meeting with
entire sales force.
(Equally divided into
morning and afternoon
sessions: Half managers and
half sales force in each).
III.
Topics for Sessions:
- Overview of
selling skills
- Minimum
responsibilities of a
salesperson
- Image Enhancement
- Duties of a Sales
Professional
- Time Management
- Goal Setting
- Commitment
Statement / Goal Statement
- Introduction to
the "Road To The Sale"
Day Two: (Classes to be
divided same as previous
day)
I. Continuation of "Road
to the Sale"
including meeting and
greeting the customer,
presenting the vehicle,
establishing common ground,
demonstration of the
vehicle, product knowledge,
etc.
II. Introduction to "4
Square" Selling System.
Overcoming customer
objections. Extensive
training and practicing
customer friendly word
tracks.
III. Actually desking
deals
in late afternoon/evening
with managers and making
sales force accountable for
their actions/decision.
Day Three:
I. Review and complete
"Road to the Sale"
II. Enhancing
Professional Selling Skills:
- Prospecting
- Customer Tracking
and Follow-up
- Telephone Skills
III. Extensive Role
Playing
IV. General Summary of
Training with Q&A
V. Desking Deals with
Management/Sales Force
Day Four:
I. Implementation of
Entire System
II. Inspect what
we Expect
Our In-Store consultancies
can be modified to
accommodate your needs.
Contact
Debbie Peavy
at
dpeavyzsi@yahoo.com to
schedule your consultancy.
Seminars:
Battle PlanTM
1. How to Maximize
Existing Profit Centers and
Create New Ones.
2. Fast Paced Tips from
one of the most well known
consultants in the
Automotive Industry, High
Energy Techniques to capture
business in a wildly
fluctuating market, and
James A. Ziegler’s proven,
High Intensity Tools and
Programs that produce when
implemented...Day One!
3. How
to ensure that Dealership
Organizations Don’t Waste a
Single Opportunity to do
Business.
4. Projects
for Sales and F&I Managers
that will result in giving
the Dealership Your Chance
to Pick Up the Money You’re
Leaving on the Table Front,
Back, and in the Service
Lane.
5. CSI
Engineering projects that
lead to HIGH AVERAGE
PROFITABILITY & HIGH AVERAGE
CSI SCORES...Building Value
at All Levels for Customer
Retention and Referrals!
6. Ziegler’s
Programs and Advertising
techniques to Drive Floor
and Phone Traffic
7. Projects
to Control and Measure the
Sales Effort in an erratic
market
8. Growing
Sales Volume in a Slowing
Economy... Achieving Maximum
Results and Accountability
from your team, integrating
PROSPECTING AND LEAD
GENERATION programs into
day-to-day activities.
9. Dealing
with Credit Realities in the
21st Century...Projects for
all levels in the team that
work with existing Customers
and Lenders to GET MORE
DEALS APPROVED!
10. Projects
and Tips that will have you
Tapping Untapped Markets
immediately, gaining the
edge on the
competition...INTERNET
STRATEGIES THAT PAY, BDC,
E-MAIL AND MUCH, MUCH
MORE!!!
Contact Jim Ziegler to set
up your Battle Plan at:
zieglerss@aol.com
The Ultimate Professional
Sales Person Training
1. Selling!
Your success is directly
related to your ability to
effectively communicate with
your customers. Good
communicators are good
listeners.
2. Negotiating
Skills. To be a good
negotiator, you mission is
to make as much profit as
the customer will agree to
pay while still delivering
the automobile.
3. Product
knowledge. Jim discusses
proper product presentation
and the ways to educate
yourself about the products
you sell. Product knowledge
is a part of your training
that never ends.
4. Time
Management. Most salesmen
waste most of their time,
All The Time. Using your
time to its fullest
advantage, making the most
of the time that you're
working is what time
management is all about.
5. The
necessary duties,
procedures, & paperwork
associated with our
business.
6. The
Road To The Sale. There are
no cuts in The Road To The
Sale. The Road To The Sale
is a synergistic system &
there are no exceptions to
this method of selling
automobiles!
7. How
to develop prospecting &
customer tracking & follow
up skills. Although everyone
talks about prospecting,
very few people really know
how to do it in such a way
that it works all of the
time.
More Information:
Sales
Training Videos
Sales Manager Forum
1. Desking
the Deal
2. The
Road to the Sale-Setting up
your selling system
3. Hiring,
Firing, Training and
Promoting your Sales
Force
4. How
to get GOOD qualified sales
people, and how to
keep them
5. Measuring
the Sales Effort
6. Holding
High Average Profitability
7.
Closing the Customer
8. Traditional,
Trade Difference, and Four
Square
Negotiating Techniques
9. Evaluating
the primary duties of the
Sales Manager:
Planning,
Evaluating, coordinating and
Organizing.
Controlling the Sales force
More
information...here
F&I Mastermind
Curriculum
description:
Develop
Advanced Menu Selling
Competency, using proven
selling methods and
procedures. Establishing the
demeanor, attitude, and
selling skills of a highly
polished, professional
Financial Manager. This
will include a heavy
emphasis on selling
intangible products.
Maximize unit
sales from the sales of
Finance and Leasing options
while maximizing
profitability from product
sales in the F&I Department.
This will include a stated
dealership objective of
ethical and compliant
product mark-up strategy.
Learn
consultant sales counseling
methods to best assist
customers in selecting
suitable finance packages,
lease programs and
aftermarket products.
Develop
full-disclosure skills for
selling Parts and Labor
Agreements (Vehicle Service
Contracts) with high
penetration and high
profitability while reducing
cancellations and charge
backs.
Develop
skills and techniques for
selling credit life and
credit disability insurance
with high penetration and
reduced charge backs. This
involves value-oriented
sales processes, overcoming
customer fears and
objections with full legal
disclosure.
Learn how to
manage and motivate the
sales force to insure
that the F&I/Leasing Manager
receives a quality
introduction to every
customer turnover at the
point-of-sale.
Learn
professional benefit-driven
word-tracts...clear and
concise explanations of
product value designed to
effectively present our
financial packages with full
legal and ethical
disclosure.
Improve sales
skills
and learn
proven professional
techniques to improve
product sales and
profitability.
Learn full
disclosure procedures
designed to create a
pleasant, positive, and
stress-free buying
experience for the customer
while still maximizing
profit opportunities from
rate markup and finance
product sales. This section
includes a thorough review
of practical, real-world
compliance steps to protect
the Manager and dealership
from Truth-in-Lending Act
violations.
Learn methods
to effectively sell the
advantages and benefits of
selecting your dealership’s
Financial Packages
vs. financing through other
banks or credit unions.
Embrace the
highest personal and
professional standards and
ethics.
The Ultimate
Goal of this seminar
is to improve you personally
and professionally as a
highly skilled Financial
Manager.