Old school or new school, it doesn’t matter. I live comfortably in both worlds. But I can’t say the same for most dealerships. So I thought I’d provide a checklist designed to help general managers and dealers blend the best of both worlds to dominate in today’s hypercompetitive market. Now let’s get to it.
If I were your GM or dealer, what I covered is how I’d run the dealership. If I was the GM or dealer at a competing store, consider this checklist my game plan for kicking your butt.
Read the whole article on F&I and Showroom here.