by The Alpha Dawg | Sep 18, 2014 | Jim's Thoughts, WardsAuto
This is man is so incredibly bright he frightens a lot of people across a wide span of different industries. We are so focused on what impact Elon Musk ultimately will have on the car business that we miss the fact he is a super-achiever and a visionary. Don’t shoot...
by The Alpha Dawg | Sep 18, 2014 | F&I and Showroom, Featured, Jim's Thoughts
In Led Zeppelin’s “Stairway to Heaven,” Robert Plant sings, “If there’s a bustle in your hedgerow, don’t be alarmed now, it’s just a spring clean for the May Queen.” More than a light dusting or even a major spring cleaning, the Federal Trade Commission (FTC) has our...
by The Alpha Dawg | Sep 13, 2014 | Auto Dealer Monthly, Featured, Jim's Thoughts
The 1990 Arnold Schwarzenegger blockbuster “Total Recall” (and its underwhelming 2012 remake) is a futuristic fantasy trip centered around Rekall, a company that sells dreams so real they become actual memories. In the original, after a virtual trip to Mars goes awry,...
by The Alpha Dawg | Aug 26, 2014 | Jim's Thoughts, WardsAuto
I just returned home to Atlanta after a 2-day speaking adventure in Dayton and Columbus, OH. Still traveling 200 days a year, somehow I envisioned I would have slowed down by now. As I sat in the Delta Sky Club waiting for my outbound flight, I became acutely aware of...
by The Alpha Dawg | Aug 24, 2014 | F&I and Showroom, Jim's Thoughts
I can’t tell you how many times in my 38-year career in the car business I’ve heard people talk about how everything is changing. Yet, so many things remain the same. Take these customer responses: “Is that your best price?” “I need to...
by The Alpha Dawg | Aug 14, 2014 | Featured, Jim's Thoughts
Hear this incredible episode where Jim offers up some great tips about what dealerships should be doing with online marketing in today’s fast changing marketing landscape. (Clicking below will take you to the Motorcar Marketing podcast page.)...