August 23, 2013 The Alpha Dawg

Competing Spurs Overreaching

Flying home from Las Vegas again. Another successful Internet Battle Plan Conference. I’m already planning the next one. Each time these events come to a close, I find myself in a most creative and innovative state of mind.

This is when I usually reach back and find the inspiration to do new things and go to new places in my life and business.

As usual, my opening conference speech was a flow of consciousness. For more than 37 years now, I have never given a speech that was scripted, rehearsed or totally prepared.

It drives association executives and meeting planners crazy when I just walk up to the podium and start speaking with only an idea of what I am going to say. But it is easy for people and companies to misstate things.

The Ford C-Max controversy about misstated Environmental Protection Agency fuel economy is a symptom of something. I predict other auto makers are going to be spotlighted for exaggerating mileage claims and such.

Read the whole article on WardsAuto.

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