by The Alpha Dawg | Mar 22, 2021 | Dealer Magazine, Digital Dealer, Jim's Thoughts
Did You Bump Your Head? We’re all in this game together, and regardless of which team you’re playing on, never lose sight of the fact that it’s just the game, and in the end, we’re all still friends. In the South where I was raised, there are two veiled insults...
by The Alpha Dawg | Feb 2, 2021 | Dealer Magazine, Digital Dealer, Jim's Thoughts
I’ve heard people say he was a legend, the ‘Godfather of Automotive Digital Marketing,’ and a pioneer in modern BDCs. Yes, he was all of that and more, but to me, Ralph Paglia (pictured) was my friend. It was one of those names, like Cher or Nixon. When someone in the...
by The Alpha Dawg | Jan 28, 2021 | Dealer Magazine, Digital Dealer, Jim's Thoughts
10 Changes Dealers Must Make in 2021 In 1980 John Lennon wrote the song, “Beautiful Boy,” about his broken relationship with his young son. The lyrics he penned resounded and hit so many of us with the raw truth behind the words. Lennon wrote and sang, “Before you...
by The Alpha Dawg | Dec 3, 2020 | Dealer Magazine, Digital Dealer, Jim's Thoughts
It’s nighttime here on planet Mars, November 15, 2030. I am sitting here speaking to my voice word processor as I am sipping on a Piña Colada, and yes, this is the life. Sitting comfortably on the enclosed balcony of my apartment here at the Elon Musk Villages...
by The Alpha Dawg | Apr 9, 2020 | Auto Dealer Today, Jim's Thoughts, News
Ziegler cites his ability to change and evolve as the catalyst for who he is today. That is also your ability – to change direction, adapt, and create a new dealership model. Those of you that have known me through the years, know many of the processes and techniques...
