by The Alpha Dawg | May 29, 2022 | Dealer Magazine, Digital Dealer, Jim's Thoughts
If you know me, you know that I hate stats. I believe most stats are made up and created by individuals that want to influence the people receiving the stats. I’m not saying you should ignore stats altogether, but you should be skeptical and take a hard look at...
by The Alpha Dawg | Apr 4, 2022 | Dealer Magazine, Interviews, Jim's Thoughts, Video
THE DAWG DOUBLES DOWN … from Jim Ziegler’s April 3rd, 2022 Newsletter, sign up for FREE email newsletter here … CLICK HERE The Alpha Dawg Doubles Down … Jim Ziegler is quiet, shy and introverted, humbled with humility.” … said no...
by The Alpha Dawg | Jan 30, 2022 | Dealer Magazine, Digital Dealer, Jim's Thoughts
You should have seen it. It was gliding effortlessly above the rooftops. I even took a few photos of some trees and stuff in the backyard. When I opened that present on Christmas Day, I knew it was going to be a life-changer. Much better than the socks, underwear,...
by The Alpha Dawg | Nov 27, 2021 | Dealer Magazine, Digital Dealer, Jim's Thoughts
Oh no! Not again, another article about Google My Business (GMB), and even worse, this one by Jim Ziegler, who is not a recognized expert on Google protocols. If we want to hear anything about GMB, we’ll go to Greg Gifford, George Nenni, or any one of a hundred other...
by The Alpha Dawg | Sep 29, 2021 | Dealer Magazine, Digital Dealer, Jim's Thoughts
Is it possible that Vendors give Car Dealers Fake Data disguised as proof that their products and services contribute to increased sales and profits? In recent years we’ve heard many politicians calling out “Fake News” to the point that almost every debate and speech...
by The Alpha Dawg | Jul 24, 2021 | Dealer Magazine, Digital Dealer, Jim's Thoughts
Ziegler talks about how your dealership can survive the coming crash In the children’s story of Chicken Little, a paranoid hysterical chick runs through the town screaming that, ‘The sky is falling,’ after an acorn fell on his head. Even though I believe I am the Paul...