by The Alpha Dawg | Jul 5, 2016 | F&I and Showroom, Jim's Thoughts
Writing about leasing requires that I don several hats, as it’s important that I clarify the processes and move dealerships to a better strategic policy. When wearing my sales or desk manager hat, I need to know the best way to present my leasing vs. retail figures to...
by The Alpha Dawg | May 13, 2016 | Data Wars, F&I and Showroom, Jim's Thoughts, NADA, News, TrueCar
They came dancing into our lives back in the mid-’90s and totally transformed our industry. In fact, I recall the first time I saw Autobytel exhibiting at the National Automobile Dealers Association (NADA)’s convention. I shook my head and said, “That ain’t gonna...
by The Alpha Dawg | Apr 10, 2016 | F&I and Showroom, Jim's Thoughts, Training
The car business is tough. The hours are long. We work nights and weekends. If you’re not here, you’re not selling cars. If you’re not selling cars, you’re not making a living. I’ve been in the retail side of this business for 40 years. I’ve seen many things change...
by The Alpha Dawg | Mar 30, 2016 | F&I and Showroom, Jim's Thoughts
I’ve been writing about this for years. As a matter of fact, I’ve screamed it from the mountaintops until the echoes rang repeatedly around the industry. I’ve watched it gain momentum as a consortium of vendors, manufacturers and other assorted rogues and pirates...
by The Alpha Dawg | Mar 11, 2016 | F&I and Showroom, Jim's Thoughts, Training
For you sales managers out there, I bet you can remember the excitement you felt when you earned that prestigious title. But that feeling didn’t last long, did it? In fact, it probably came to a grinding halt. But not every manager experiences burnout. I know plenty...
by The Alpha Dawg | Feb 8, 2016 | F&I and Showroom, Jim's Thoughts, Training
Do you work for one of those dealerships that believes in this hype about it being impossible to make gross selling cars in today’s market. The manufacturers allows us to mark up new cars 3% to 5%, but then these overpriced vendors promise car buyers savings of $3,500...